Fathom Analytics for Beginners: Demo & Tutorials

There are several good privacy-focused alternatives to Google Analytics, that give you detailed website stats but without your users being tracked.

Personally I use Fathom Analytics ($10 off with that link) and am very happy with it, so I made a few videos to show how I get the most out of it.

Dashboard Demo

Developing Strategies

Measuring Engagement With Events

Growth Strategies With Event Filtering


Google Analytics remains incredibly pervasive of course, but every website that switches to a privacy-focused alternative means better data protection for thousands or even millions of users. There’s still a long way to go but it’s great to see the healthy competition in this sector.

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